Streetwear has always been a reflection of music culture, and few artists have mastered the balance between the two like The Weeknd. Known for his mysterious persona, hauntingly smooth vocals, and cutting-edge style, The Weeknd has left a lasting imprint not only on the music industry but also on fashion. His streetwear aesthetic blends luxury, minimalism theweekndshop and urban edge, making it one of the most distinctive styles in contemporary pop culture.
In this article, we’ll explore the evolution of The Weeknd’s streetwear style, the influence behind his fashion choices, his collaborations with top brands, and how fans can incorporate his signature look into their own wardrobes.
The Evolution of The Weeknd’s Streetwear Style
When Abel Tesfaye, known as The Weeknd, first emerged onto the music scene in the early 2010s, his style was as mysterious as his persona. In the beginning, he often wore oversized hoodies, dark tones, and minimalistic outfits that matched the moody, enigmatic aesthetic of his mixtapes. However, as his fame grew, so did his interest in fashion, transforming him from an underground R&B singer into a global style icon.
During the Beauty Behind the Madness era (2015), The Weeknd began incorporating high-fashion elements into his streetwear. Designer bomber jackets, monochrome outfits, and military-style boots became staples of his wardrobe. By the time Starboy (2016) was released, he had fully embraced a sleek, futuristic look, incorporating luxury brands like Balmain and Saint Laurent while maintaining his streetwear roots.
As his music evolved, so did his fashion sense. The Weeknd’s After Hours (2020) era introduced a new level of aesthetic experimentation, with bold red suits and leather jackets becoming his signature. While this look was more cinematic, his casual off-stage style still revolved around urban streetwear, reflecting his deep connection to street culture.
Key Elements of The Weeknd’s Streetwear Aesthetic
The Weeknd’s streetwear style can be defined by a few essential elements:
Dark, Monochromatic Tones
Black is the foundation of The Weeknd’s wardrobe. Whether it’s a hoodie, jeans, or a jacket, his outfits almost always feature dark tones. This reflects both his moody musical style and his effortless, understated fashion sense. Even when he incorporates color, it’s usually deep shades like navy, burgundy, or forest green.
Oversized Silhouettes
The Weeknd often wears oversized hoodies, T-shirts, and jackets. This relaxed fit not only adds to his laid-back, effortless vibe but also aligns with the oversized trend that dominates modern streetwear.
Bomber Jackets & Statement Outerwear
One of his most recognizable fashion staples is the bomber jacket. Whether it’s a classic black MA-1 bomber or a designer variation from brands like Louis Vuitton, bomber jackets are a consistent part of his streetwear rotation. Other statement outerwear pieces, such as longline coats and leather jackets, also play a crucial role in his wardrobe.
Minimalist Graphics & Logos
While some artists embrace loud, colorful prints, The Weeknd tends to keep it minimal. His T-shirts and hoodies usually feature subtle branding or small graphic elements rather than bold, flashy logos. This preference for simplicity makes his outfits look effortlessly stylish.
Military & Workwear Inspirations
The Weeknd often incorporates military-style boots, tactical vests, and cargo pants into his wardrobe. These pieces add a rugged edge to his otherwise sleek and refined aesthetic, giving him a distinct urban warrior look.
The Weeknd’s Influence on Streetwear Culture
Beyond his personal style, The Weeknd has played a significant role in shaping modern streetwear culture. As one of the most influential artists of his generation, his fashion choices have inspired fans and streetwear enthusiasts worldwide. His ability to blend high fashion with everyday wear has helped bridge the gap between luxury and street style.
Many of his outfit choices, from his bomber jackets to his high-top sneakers, have sparked trends within the streetwear community. His preference for brands like Fear of God, Off-White, and Saint Laurent has also introduced these high-end labels to a broader audience, influencing how fans approach fashion.
The Weeknd’s Streetwear Collaborations
Recognizing his influence, The Weeknd has collaborated with major brands to bring his unique aesthetic to the world of fashion.
Puma x XO Collection
One of his most successful ventures into streetwear was his collaboration with Puma. Launched in 2017, the Puma x XO collection featured sneakers, jackets, and streetwear essentials that embodied The Weeknd’s signature look. The collection combined military influences with contemporary streetwear, offering fans a chance to own pieces that mirrored his style.
The Weeknd x BAPE
In 2018, The Weeknd teamed up with the legendary Japanese streetwear brand A Bathing Ape (BAPE) for a limited-edition capsule collection. This collaboration included hoodies, T-shirts, and camo pieces featuring The Weeknd’s XO logo alongside BAPE’s iconic designs.
The Weeknd’s XO Merch Line
Beyond collaborations, The Weeknd has also built his own streetwear empire through his XO merchandise line. The collection includes hoodies, sweatpants, and T-shirts, often featuring his XO branding and minimalist designs that align with his signature aesthetic. The XO brand has become a staple in the world of artist-driven fashion, blending music and streetwear culture seamlessly.
How to Dress Like The Weeknd
If you’re looking to incorporate The Weeknd’s streetwear style into your own wardrobe, here are a few key tips:
- Stick to dark, neutral colors – Black, grey, and deep shades create a sleek and moody aesthetic.
- Opt for oversized fits – Hoodies, T-shirts, and jackets should have a relaxed, slightly baggy fit.
- Invest in a bomber jacket – This is a must-have piece that defines The Weeknd’s streetwear style.
- Keep graphics minimal – Subtle branding or small graphic details enhance the outfit without overpowering it.
- Incorporate military elements – Tactical boots, cargo pants, and structured outerwear add a rugged edge.
- Mix luxury with casual pieces – Pairing high-end brands with everyday essentials creates a balanced, modern look.
The Future of The Weeknd’s Fashion Influence
As The Weeknd continues to evolve as an artist, his impact on streetwear remains strong. With each new album era, he introduces fresh elements to his fashion identity, keeping his style dynamic yet unmistakably his own. Whether through new collaborations, experimental silhouettes, or emerging trends, The Weeknd’s influence on streetwear is set to continue shaping fashion for years to come.
